The FTC alleged that Forever Living and its operators deceived consumers with false earnings claims about their MLM opportunity, where most participants made no money or lost money after expenses. The stipulated settlement order prohibits the defendants from making deceptive earnings claims, requires substantiation for all earnings representations, and bars misrepresentations about participant income or recruitment success. No monetary penalty was imposed.
Defendants are permanently prohibited from making deceptive earnings claims, must substantiate any earnings representations and provide substantiation to consumers upon request, and may not misrepresent participant earnings, reasons for participant losses, recruitment success, or other material facts about the MLM opportunity. No monetary penalty is imposed.
In-house legal teams should review all marketing vendor agreements, MLM partner contracts, and affiliate program terms to ensure earnings claims are substantiated and marketing materials do not contain deceptive income representations. Clauses governing marketing content, earnings disclosures, and income substantiation should be updated to require compliance with FTC deceptive practices guidelines. Participant agreements for MLM programs should include clear, prominent income disclosure statements, full disclosure of start-up costs, and prohibitions on misleading recruitment or downline earnings claims.
Entity
Forever Living Products International LLC, Forever Living.com LLC, Gregg Maughan, Aidan O’Hare
Industry
RetailOfficial Press Release
https://www.ftc.gov/news-events/news/press-releases/2026/04/ftc-order-prohibit-forever-living-its-operators-deceiving-consumers-about-potential-earnings
ForeverLiving Complaint
https://www.ftc.gov/system/files/ftc_gov/pdf/ForeverLiving-Complaint.pdf
ForeverLiving StipulatedOrder
https://www.ftc.gov/system/files/ftc_gov/pdf/ForeverLiving-StipulatedOrder.pdf
Federal Trade Commission Enforcement Page
https://www.ftc.gov/enforcement
"Forever Living Products International LLC, its CEO Gregg Maughan, and its President Aidan O’Hare, as well as Forever Living.com LLC"
"April 14, 2026"
"FTC alleged most participants made no money or even lost money despite the company’s claims"
"Forever Living deceived prospective workers with false and unsubstantiated earnings claims"
"Must have substantiation for any earnings claims and must provide substantiation for any earnings claim they make if a U.S. consumer requests it"
"Must not misrepresent that participants have made, will or are likely to make or receive earnings (or any particular amount of earnings)"
The FTC referred a complaint against REPS & Company Inc. and company executives, alleging they bypassed ticket-issuer security controls and purchasing limits to acquire millions of tickets for resale. The complaint was filed by the Department of Justice, and the case will be decided by the court; the press release does not report a penalty or other remedy imposed.
The FTC sued Digital Forensics Corporation LLC and affiliated defendants, alleging they misled sextortion victims with promises of investigative and monitoring services that often were not provided, and used fake positive reviews. A federal court granted the FTC’s request to temporarily halt the defendants’ activities; the complaint remains for the court to decide.
The FTC alleged that Greenway Auto Group advertised vehicle prices thousands of dollars below the amounts consumers actually paid and used mailers falsely suggesting recipients had won cash prizes. Greenway agreed to an order requiring transparent pricing and prohibiting deceptive prize mailers and other misrepresentations; the press release does not state a monetary penalty.
The FTC sent warning letters to 24 large healthcare services companies, cautioning that incomplete, inaccurate, or untimely pricing information for scheduled medical care may be unfair or deceptive. The letters urge recipients to review their price-disclosure practices and take corrective action; they announce no fine or formal order.
$1.9M
The FTC alleged that Premier Franchising Group LLC and Franchise Fastlane LLC made deceptive and unsubstantiated claims about the Premier Martial Arts franchise opportunity and violated the Franchise Rule. The proposed settlements require the companies to pay a combined $1.85 million to compensate franchisees, prohibit certain misrepresentations, and require Franchise Rule compliance; certain franchisees may also cancel their agreements without penalty.
The FTC, Utah, and Nevada sued Lens.com Inc., alleging that it advertised artificially low contact lens prices while hiding mandatory checkout charges and misleading consumers about its AutoRefill subscription. The complaint seeks to stop the alleged practices; the court has not yet decided the case, and no penalty or remedy has been imposed.