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Texas AG Investigates Food Manufacturers Over Misleading 'Heart Healthy' Labeling

Frito Lay, Flora Food Group, and ACH FoodsAugust 3, 2026Texas Attorney General

Summary

Texas Attorney General Ken Paxton announced an investigation into major food manufacturers, including Frito Lay, Flora Food Group, and ACH Foods, over misleading 'heart healthy' labeling. The investigation will examine whether their advertising practices violate the Texas Deceptive Trade Practices Act by misrepresenting the health value of their products. Civil Investigative Demands have been issued to these companies.

Contract Impact

In-house legal teams should review their vendor and supplier agreements to ensure that any representations and warranties regarding product claims and compliance with applicable laws, including the Texas Deceptive Trade Practices Act, are robust. They should also verify that marketing and labeling materials are accurate and that suppliers indemnify the company for any false advertising claims. Additionally, companies should review their own customer-facing agreements and marketing policies to ensure they do not make unsubstantiated health claims.

Contract Search Terms

heart healthy labelingadvertising claimsDTPA compliancefood labelingdeceptive trade practiceshealth claimsmarketing materialsproduct representationsindemnification for false advertisingcompliance with laws

Laws Cited

Texas Deceptive Trade Practices Act (DTPA)
Tex. Bus. & Com. Code § 17.41 et seq.

Violation Types

Entity Details

Entity

Frito Lay, Flora Food Group, and ACH Foods

Industry

Other

Official Sources

Source Evidence

Entity Name
"Companies under investigation so far include Frito Lay, Flora Food Group, and ACH Foods."
Laws Cited
"the Texas Deceptive Trade Practices Act (“DTPA”)"
Violation Types
"misrepresenting the health value of their products"
Event Type
"has issued Civil Investigative Demands"

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